Judging Process


The judging process applies to ALL categories.

The FASA Award entry documents are evaluated each year by the panel of judges and necessary amendments are made to ensure that they are kept relevant and up-to-date.  The judges are drawn from among those who have had experience in the franchise industry, thus having greater insight into the workings of the franchise system.

Every entry is considered in its entirety.  It is advantageous for the entry to be completed in full but should the entrant not be able to do so regarding any particular aspect, the entry is not disqualified.

Decisions arrived at by the Panel of Judges are final and binding upon all entrants and no correspondence will be entered into in this regard.

Whilst the Panel of Judges will treat entries in the strictest confidence, neither FASA nor its office bearers nor members of the panel of judges can accept responsibility for any loss or damage resulting from disclosure or information related to an entry.


In more detail

The incoming entries are checked to make sure the entrant qualifies, i.e., is a FASA member and membership fees are paid in full.

In addition, the category entered is verified, for example, a franchisor that has been in business for longer than three years may only enter for the Franchisor of the Year award and not the Newcomer of the Year award.   However, if a relative newcomer (been in business for three years or less) wishes to enter the Franchisor of the Year award, s/he is welcome to do so.


The scoring

The different questions comprising each section within an entry questionnaire have scores allocated, which add up to a total score per section and then a total per entrant.

An example of a typical scoring sheet is shown on the next page.  Please note that this is an example only and does not reflect all the questions or sections.

The entries in each category are scored individually by Margaret Constantaras of Research IQ.

Once this process has been completed, the panel of judges meet in a closed session to select the finalists using this transparent scoring system. Three finalists in each category are considered and put forward.  The Panel of Judges reserves the right to withhold any one award if they deem this to be appropriate. The individual judges are not able to influence the outcome of the awards in any way.  Should there be any conflict of interest based on the fact that a judge is in a business relationship with a finalist and the results are so close that debate could influence the outcome, the relevant judge will excuse him/herself from this part of the proceedings.

At the sole discretion of the Panel of Judges:

  • Finalists may be asked to provide additional written information.
  • Finalists may be requested to attend an interview with or deliver a presentation to the Panel of Judges.
  • The Panel of Judges or their representatives may arrange to visit entrants or nominees at their respective place(s) of business to conduct supportive interviews and/or to inspect documentation relevant to information and facilitate supporting interviews upon request by the Panel of Judges.

Panel of judges

Margaret Constantaras acts as the adjudicating judge together with industry stalwarts, including past FASA Chairpersons.  The judges are: Kurt Illetschko, Rasheed Kathrada, Don Mashele, Mzwanele Memani, Kobus Oosthuizen, Veronica Wainstein, and Tanya Woker.

  • Margaret Constantaras has conducted the annual franchisor and franchisee studies on behalf of FASA for the past five years. Margaret, a respected research specialist, is accredited by the Southern African Market Research Association. She has run her own marketing research consultancy, Research IQ, for the past 17 years and is currently reading for a PhD in Marketing Management at the University of Pretoria.
  • Kurt Illetschko served as Executive Director of the association and currently writes many articles and various publications on franchising for the industry and public at large.
  • Rasheed Kathrada who served as Chairman of FASA in 2011 currently serves as an Executive Director of Kathrada Global Investments. Rasheed has a keen interest in corporate strategy, corporate governance and business development and in 2008 was approached to launch the Applebox Accounting franchise brand as part of the SAB&T Ubuntu Group, which listed in the same year.
  • Don Mashele heads up Development Impact Support at sefa (Small Enterprise Finance Agency). His responsibilities include, amongst others, ensuring that sefa’s Direct Lending Unit achieves its development impact outcomes. Before assuming his current role, he was a Project Manager for Khula Direct Pilot Project (a project that positioned Khula to enter the retail lending space). He has been in development finance for over 20 years. His career in finance specialising in SMME Finance, started way back in 1993 as a business adviser for the Small Business Development Corporation, which is today known as Business Partners. In 1994, he joined Standard Bank as a Monitoring Officer in the SMME unit, then the Independent Business Enrichment Centre in 1996. He joined Khula in 1998 and also had a stint with the North West Development Corporation (before joining Khula). Don has a Bachelor of Commerce degree from the University of the North (Turfloop Campus). He also has a certificate in Management Development Programme (MDP) from the University of Pretoria, Bank Credit Management from Damelin, and a certificate in the consultancy of Small & Medium Industries obtained from the Japan International Corporation Agency (JICA).
  • Mzwanele Memani is the Director of Programme Design at the Department of Small Business Development, responsible for developing programmes to support Cooperatives, small businesses and aspirant entrepreneurs to grow and become sustainable. Mzwanele was instrumental in the development of a micro franchising programme aimed at the identification, selection and packaging of successful small businesses as potential micro franchisors.
  • Kobus Oosthuizen served as FASA’s Chairman from 2006 – 2008. His experience in franchising ranges from being a franchisee, a franchisor to founding SA Franchise Warehouse, an on-line and printed media platform promoting franchise opportunities. Kobus also facilitates franchisee funding solutions with various enterprise development funders supported by franchisee business management training and mentoring programmes.
  • Veronica Wainstein is the Managing Director of Penquin, which is a dynamic agency boasting clients such as Suzuki Auto SA, Microsoft, X-box, AMEX, Phumelela Gaming and Leisure and Barloworld to name a few.  During her time at Penquin, she has had extensive exposure to the retail and franchise industry, including the roll out of Suzuki’s dealer network when they launched and Microsoft store-in-store with Incredible Connection.
  • Tanya Woker is a Professor of Law at the University of KwaZulu-Natal.  She chaired the Consumer Affairs Committee in the Department of Trade and Industry from 2002 to 2008 and is now a member of the National Consumer Tribunal.  Tanya’s area of speciality is consumer law where she focuses on the National Credit Act and the Consumer Protection Act and she has a special interest in franchise law.  Tanya is the author of the book The Franchise Relationship under South African Law, which is published by Juta and she is also the author of the section on franchising in the publication Commentary on the Consumer Protection Actedited by Naude and Eiselen and published by Juta.